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Swatch censuré ! - Le Guide des Montres
Autour de la montre

Swatch censuré !

 

Voici le visuel prévu initialement sur la nouvelle toile publicitaire de la marque Swatch sur la Place de la Concorde, à Paris. 



Le ton de la phrase "Marie-Antoinette en aurait perdu la tête", aurait été jugé trop provocateur par les autorités compétentes. 



Pour le clin d'oeil, nous vous faisons découvrir l'affiche avant qu'elle ne soit "décapitée" de sa phrase sur fond de roses, les fleurs préférées de la Reine. 

 

A la place de Swatch, j’aurais personnellement choisit le slogan, « Marie-Antoinette l’aurait surement échangé contre sa Breguet » mais ça serait se tirer une balle dans le pied.

 


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